Feature

On a Title That Says the Bass Persuades

Miley Cyrus's 'Bass Persuades' arrived on September 3. An album of the same name follows on September 18.

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On a Title That Says the Bass Persuades
Image: AI-generated

Persuading with words and persuading with sound are different things.

Words carry meaning; sound moves the body. Miley Cyrus called her new song 'Bass Persuades'. The one doing the persuading is not a person but a low end.

Photo: courtesy of the agency
Photo: courtesy of the agency

What we know

Item Detail
Artist Miley Cyrus (billed 'MILEY' for this project)
Song 'Bass Persuades'
Release September 3 (local) · the video at 8am KST on September 4
Album Tenth studio album 'Bass Persuades' — September 18, Atlantic Records
Music video Directed by Mert Alas
Shows Hollywood Bowl, October 16 and 18

What the title says

The line she wrote on Instagram on September 1, announcing the album, went like this. "Music takes hold of us. We feel it, sing it, sometimes dance to it, let it out and carry on. It is powerful, vulnerable, sweet and strong."

Persuasion is usually a word for logic. But bass has no logic. Low frequencies reach the chest before the ear. It is a sound the body answers before the mind understands.

Saying that this sound persuades means the song is to be heard as sensation rather than meaning. The title tells you in advance how to listen.

On shortening a name to one word

From this project the billing is 'MILEY'. The YouTube channel name and the credits on this release use the first name alone.

Shortening a name is something only the already-known can do. You have to be recognisable with the surname removed. Counting from 2006, when 'Hannah Montana' first aired, twenty years have passed.

That said, the streaming credits have not changed. On Apple Music the artist is still Miley Cyrus. The billing is what changed for this project.

The album title and the song title are the same, and the name is one word. What remains after everything that could be cut has been cut is the bass.

How a single becomes an album

This song is the title track of the tenth studio album due September 18, sharing its name. The last studio album, 'Something Beautiful', arrived in May 2025 — a year and four months ago.

Two Hollywood Bowl shows are announced for October 16 and 18. Presales are September 8 and 9 local time, general sale September 10. Model/Actriz open.

Tonight, like this

Listen on speakers rather than headphones first. The persuasion in the title is a low end that arrives through the chest. Stereogum described the song as a minimal synth beat carrying the texture of British new wave.

Then watch the video. Mert Alas is a photographer. Find where the still moments are in something a photographer filmed.

Last, remember September 18. Whether this song opens or closes the album is something that day will tell you.

A song where sound, not words, does the persuading. 'Bass Persuades'.

마일리사이러스MileyCyrusMILEYBassPersuades

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  1. 1.[Good Morning America] Miley Cyrus releases new single 'Bass Persuades'
  2. 2.[Billboard] Miley Cyrus Drops 'Bass Persuades' Single and Video
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